When it comes to menus, there are many aspects to consider to ensure a good experience for customers and to avoid problems with authorities. One of these aspects is the clear and transparent communication of additional costs such as cover charges, service fees, and tips. In this article, we'll explore how to communicate them correctly.
Regulations on Additional Costs
European regulations require restaurants and food establishments to clearly communicate additional costs such as cover charges, service fees, and tips. This means you must indicate these costs on your menu in a clear and legible manner.
Cover Charge and Service Fee
The cover charge and service fee are two additional costs that can be applied to customers. The cover charge is a fixed cost that is applied to cover service expenses, while the service fee is a percentage-based cost that is applied to the total bill. It's essential to clearly communicate these costs on your menu to avoid confusion and issues with customers.
Communicating Additional Costs
Communicating additional costs must be clear and transparent. This means you must indicate the cover charge and service fee on your menu in a legible and understandable manner. You can do this by indicating the cover charge cost and the service fee percentage on the total bill.
For example, you can indicate: Cover Charge: 2.50€ and Service Fee: 10% on the total bill. This way, customers will be aware of the additional costs and can make informed decisions.
Tips
Tips are another important aspect to consider. In Europe, tips are not mandatory but are still highly appreciated. If you want to indicate that tips are welcome, you can do so on your menu with a message like: Tips are appreciated or Please leave a tip if you're satisfied with the service.
Digital Menu and Additional Costs
If you use a digital menu, such as the one offered by Ordinami, you can easily communicate additional costs to customers. You can indicate the cover charge and service fee on the digital menu and also add a message about tips.
To learn more about creating a digital menu, you can visit Ordinami's guide on creating a digital menu.
Importance of Transparency
Transparency is crucial when it comes to additional costs. Customers must be aware of the additional costs to make informed decisions. If you don't clearly communicate the additional costs, you may have issues with customers and also with authorities.
Consequences of Not Communicating
If you don't clearly communicate the additional costs, you may face negative consequences. Customers may feel misled and may leave negative reviews. Additionally, authorities may take action against you.
In Practice
- Clearly indicate the cover charge and service fee on your menu
- Add a message about tips if you wish
- Use a digital menu to easily communicate additional costs to customers
- Visit Ordinami's guide on digital menus to learn more
- Read Ordinami's guide on digital menu prices to discover how you can save