Your venue's digital loyalty card

A digital loyalty card turns the occasional guest into a regular without stamps, cards to lose or apps to install: the card lives on their phone, points update in real time and rewards are redeemed right there in your venue. And because activating it requires a phone number, every member joins a real customer base you can reach out to. Here is how it works with Ordinami.it.

A card on the phone, not in the wallet

Cardboard stamp cards all meet the same fate: forgotten at home, lost, worn out from living in a wallet. The Ordinami.it loyalty card lives on the guest's phone instead, activated in a few seconds from the same QR code as the menu: nothing to print, nothing to stamp, nothing to remember — the phone is always with them.

For your venue the benefit is twofold: no printing costs for cards and no awkward scenes over the forgotten stamp. The card is always valid, always up to date, always in the guest's pocket. And it fits into the natural flow: the guest has already scanned the QR code for the digital menu, so activating the card is one more step, not a separate process.

Points in real time, rules set by you

Points build up with every visit and the guest sees their balance update in real time on their phone: they always know how many points they have and how far they are from the next reward — which is exactly the mechanism that brings people back. No counting by hand, no arguments over the number of stamps.

You write the rules from your dashboard: which rewards to offer and how many points each one takes. A free dessert, a pizza on the house on the tenth visit, a discount on the tasting menu: rewards tailored to your venue, editable whenever you like, with nothing to reprint.

Rewards valid for 20 minutes: simple for the guest, safe for you

The weak point of every points scheme is the moment of redemption: screenshots kept for months, rewards passed from hand to hand, arguments at the till. Ordinami.it solves it with one simple rule: when a guest redeems a reward, the redemption stays valid for 20 minutes for collection. The reward is used right there, in your venue, in front of your staff — it cannot be stockpiled, lent or disputed.

For the guest nothing changes: they redeem from their phone while sitting at the table and collect straight away. For you everything changes: staff verify it at a glance, and the generosity of the scheme never becomes a hole in the till.

The mandatory phone number is a customer base

To activate the card the guest enters their phone number: it is mandatory, and it is the choice that turns loyalty from a gimmick into a marketing tool. Every member joins the PRO plan's customer registry: you know who comes back, when they last visited, how many points they have. Your venue stops having "regulars" you only know by sight and starts having a real customer base.

With PRO statistics you also see the day's customers and can message them on WhatsApp: the Tuesday-night promo, the new seasonal menu, season's greetings over the holidays. This is not cold advertising: these are messages to people who know you, have eaten at your place and chose to sign up for your card.

Why it beats the cardboard card on every count

Side by side, it is not a fair fight:

• Always there: a paper card gets forgotten, a phone doesn't. The scheme works on every visit, not one in three.
• Reliable points: a real-time balance instead of faded stamps and counting from memory.
• Controlled redemption: rewards valid for 20 minutes at collection, with no hoarded screenshots and no rewards handed on.
• Real data: a cardboard card tells you nothing; the digital card builds a customer registry with real phone numbers.
• Zero printing: no cards to order and reorder: the scheme runs from the QR code already on your tables.

And for the guest it stays as simple as ever: no app, everything happens in the browser.

How to switch it on

The loyalty card is included in the Ordinami.it PRO plan at €69.90/month, together with Google review collection, the customer registry and statistics with revenue, peak hours and best-selling dishes — the plan comparison is on the digital menu pricing page. It is the plan for the venue that wants guests to come back and decisions based on data.

Activation is immediate and commitment-free: create your account, set up rewards and point thresholds from the dashboard and the card is ready on the same QR code as the menu. If you are unsure how to structure the scheme, WhatsApp support answers 7 days a week.

Frequently asked questions